Companies and customers can benefit from internet bots. Internet bots are allowing customers to communicate with companies without having to communicate with a person. KLM Royal Dutch Airlines has produced a chatbot that allows customers to receive boarding passes, check in reminders, and other information that is needed for a flight.[10] Companies have made chatbots that can benefit customers. Customer engagement has grown since these chatbots have been developed.

With all of this taking place in the world of marketing, as we speak (err, read), there are sure to sprout Facebook Messenger Chatbot Tools claiming to make wonders happen. What is needed to be understood here that one can actually build a chatbot from within the platform and also find some plug-ins to embed? But it comes with its zillion complications. Talking about the sprouting tools, some of them are excellent pre-built tools that can actually make things happen for you. Let’s take a look at some of the best in the industry that comes with the perk of having to require no coding knowledge.
In one particularly striking example of how this rather limited bot has made a major impact, U-Report sent a poll to users in Liberia about whether teachers were coercing students into sex in exchange for better grades. Approximately 86% of the 13,000 Liberian children U-Report polled responded that their teachers were engaged in this despicable practice, which resulted in a collaborative project between UNICEF and Liberia’s Minister of Education to put an end to it.
The chatbot uses keywords that users type in the chat line and guesses what they may be looking for. For example, if you own a restaurant that has vegan options on the menu, you might program the word “vegan” into the bot. Then when users type in that word, the return message will include vegan options from the menu or point out the menu section that features these dishes.

Marketer’s Take: The bot was surprisingly effective yet fell short several times when queries like “Show me Blue Jeans” came with a canned bot response, “Sorry, I didn't find any products for this criteria.” Yet I know they sell “blue jeans”. Still, the bot was one of the best eCommerce bots I’ve seen on the platform thus far, and marketers should study it.

Have you checked out Facebook Messenger’s official page lately? Well, now you can start building your own bot directly through the platform’s landing page. This method though, may be a little bit more complicated than some of the previous ways we’ve discussed, but there are a lot of resources that Facebook Messenger provides in order to help you accomplish your brand new creation. Through full-fledged guides, case studies, a forum for Facebook developers, and more, you are sure to be a chatbot creating professional in no time.
Malicious chatbots are frequently used to fill chat rooms with spam and advertisements, by mimicking human behavior and conversations or to entice people into revealing personal information, such as bank account numbers. They are commonly found on Yahoo! Messenger, Windows Live Messenger, AOL Instant Messenger and other instant messaging protocols. There has also been a published report of a chatbot used in a fake personal ad on a dating service's website.[54]

The first formal instantiation of a Turing Test for machine intelligence is a Loebner Prize and has been organized since 1991. In a typical setup, there are three areas: the computer area with typically 3-5 computers, each running a stand-alone version (i.e. not connected with the internet) of the participating chatbot, an area for the human judges, typically four persons, and another area for the ‘confederates’, typically 3-5 voluntary humans, dependent on the number of chatbot participants. The human judges, working on their own terminal separated from one another, engage in a conversation with a human or a computer through the terminal, not knowing whether they are connected to a computer or a human. Then, they simply start to interact. The organizing committee requires that conversations are restricted to a single topic. The task for the human judges is to recognize chatbot responses and distinguish them from conversations with humans. If the judges cannot reliably distinguish the chatbot from the human, the chatbot is said to have passed the test.
Marketer’s Take: If you operate a takeout business or if you want to be the next Domino’s Pizza food delivery service, then Burger King offers an excellent example of how a simple bot can take food or product orders without the need for an expensive mobile app. Its second generation bot will most likely start to predict when you’re hungry and offer discounts on your favorite food order if you purchase in the next 30 minutes. So much for that lean body you’ve always wanted to maintain.
With an unprecedented increase in the number of people using messaging apps today, and the advancements in Artificial Intelligence, Machine Learning and Natural Language Processing (NLP) technologies, the rise of chat bots seems to have been inevitable. Research shows that the number of people using chat apps has surpassed the number of those using social networking apps, which is believable yet surprising!
Chatbots talk in almost every major language. Their language (Natural Language Processing, NLP) skills vary from extremely poor to very clever intelligent, helpful and funny. The same counts for their graphic design, sometimes it feels like a cartoonish character drawn by a child, and on the other hand there are photo-realistic 3D animated characters available, which are hard to distinguish from humans. And they are all referred to as ‘chatbots’. If you have a look at our chatbot gallery, you will immediately notice the difference.

Marketer’s Take: The bot was surprisingly effective yet fell short several times when queries like “Show me Blue Jeans” came with a canned bot response, “Sorry, I didn't find any products for this criteria.” Yet I know they sell “blue jeans”. Still, the bot was one of the best eCommerce bots I’ve seen on the platform thus far, and marketers should study it.
Bots are also used to buy up good seats for concerts, particularly by ticket brokers who resell the tickets.[12] Bots are employed against entertainment event-ticketing sites. The bots are used by ticket brokers to unfairly obtain the best seats for themselves while depriving the general public of also having a chance to obtain the good seats. The bot runs through the purchase process and obtains better seats by pulling as many seats back as it can.
We've taken steps to make it as easy as possible for your customers to discover you on Messenger. You can use Web plugins, Messenger Codes, Messenger Links, or Messenger Usernames. We've also focused on the ecosystem that developers use, enabling many platforms that have made it even easier to access Messenger tools, including Shopify, Twilio, and Zendesk. And, for businesses that already take advantage of using SMS for real-time communication - like when your food delivery is at your door or when your ride is outside - with customer matching tools, we've built a new way for you to easily transfer those conversations to Messenger.
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