This form of artificial intelligence was first developed by MIT Professor Joseph Weizenbaum in the 1960’s and named ELIZA. It wasn’t until 2011, when chatbots had a resurgence with the inception of WeChat in China. Customers could create chatbots on this platform and interact with one another seamlessly. In 2016, Facebook introduced its own chatbots which paved the way for this form of artificial intelligence to enter and interact with mainstream media consumption.

The most widely used anti-bot technique is the use of CAPTCHA, which is a form of Turing test used to distinguish between a human user and a less-sophisticated AI-powered bot, by the use of graphically-encoded human-readable text. Examples of providers include Recaptcha, and commercial companies such as Minteye, Solve Media, and NuCaptcha. Captchas, however, are not foolproof in preventing bots as they can often be circumvented by computer character recognition, security holes, and even by outsourcing captcha solving to cheap laborers.


Smooch acts as more of a chatbot connector that bridges your business apps, (ex: Slack and ZenDesk) with your everyday messenger apps (ex: Facebook Messenger, WeChat, etc.) It links these two together by sending all of your Messenger chat notifications straight to your business apps, which streamlines your conversations into just one application. In the end, this can result in smoother automated workflows and communications across teams. These same connectors also allow you to create chatbots which will respond to your customer chats…. boom!
In reality, such consumer expectations aren’t met, which thereby exposes a grey area for businesses to take advantage of. Statistically, 93% of businesses do not respond to consumer grievances within the first 5 minutes. This delayed response is directly responsible for a 400% decrease in lead generation. Over time this turns into a surmounting problem for both small and large organizations as they may be overwhelmed with customer grievances or may fail to maintain an online presence 24/7.
Since the steep rise of available hardware and software platforms lately, nowadays chatbots are available everywhere. Originally, they were very tight to computers, then exchangeable through tapes, discs and floppy discs, but since the Internet era they have been widespread. For example ancient chatbot Eliza is now also available on iPhone, while famous chatbot A.L.I.C.E. is available on Facebook.

Properly building a chatbot will help you change the way consumers interact with your brand, increasing customer satisfaction and monetizing your social media platforms at the same time. By following the tips outlined above you will be able to create a chatbot that is line with your brand and that best portrays your company as a whole and you don't have to be a chatbot expert to get started.  
Talking to a chatbot can be a lot of fun, and if you have the desire, dedication and skills to create, maintain and manage your own chatbot, you can do it. Whether you choose a fully stand-alone “virtual companion”, or take on the challenge of creating your own web-based chatbot, there are several options available to you, the prospective new botmaster, for creating a new chatbot. Nevertheless, first of all you have to choose between a stand-alone chatbot application, and a web-based chatbot.
Tay, an AI chatbot that learns from previous interaction, caused major controversy due to it being targeted by internet trolls on Twitter. The bot was exploited, and after 16 hours began to send extremely offensive Tweets to users. This suggests that although the bot learnt effectively from experience, adequate protection was not put in place to prevent misuse.[55]
Not only is this bot a saviour when it comes to knowing weather updates in a jiffy, it is very quirky with its replies sometimes. If you love having conversations with a bot, Poncho will entertain you pretty well with his witty and personalised replies for some queries. On my query, see how I was informed that the mighty cat-bot herself had DJ’ed in Bengaluru and loved the crowd!
Chatbots are increasingly present in businesses and often are used to automate tasks that do not require skill-based talents. With customer service taking place via messaging apps as well as phone calls, there are growing numbers of use-cases where chatbot deployment gives organisations a clear return on investment. Call centre workers may be particularly at risk from AI-driven chatbots.[60]
This simple act of marketing your brand on a messaging application can account for increased company exposure. Similar to email marketing, you can access a list of contacts to build upon. Messenger marketing allows you to directly send personalized data and content to your target audience while maintaining the goal of turning them into paying customers.
Messenger couldn’t have been this powerful and productive without these masterpieces of tech. And 100,000+ of these can definitely bring a storm of change in how we interact with machines to get things done! Go ping these amazing bots. Also, since their era has just begun, excuse them if they don’t get a couple of your queries right. They evolve and become more capable with increasing human interaction.

Facebook is among the leading networks for consumers to directly interact with their choice of brand. Over a billion people in a month use this platform to directly get in touch with businesses. A survey reveals that 56% of consumers would prefer any and all form of grievances to be addressed and solved via chat rather than telephonically. Furthermore, consumers expect the response time to be less than 5 minutes per grievance.
The chatbot uses keywords that users type in the chat line and guesses what they may be looking for. For example, if you own a restaurant that has vegan options on the menu, you might program the word “vegan” into the bot. Then when users type in that word, the return message will include vegan options from the menu or point out the menu section that features these dishes.

There is a lot of hype surrounding chatbots, and they are quickly becoming a standard part of any digital marketing strategy. Chatbots bots are very versatile services, and when setup correctly, can help customers answer questions and fulfill an array of tasks. Chatbots may sound like an intimidating obstacle, but with the right preparation and guidance, they can become tools that help you monetize your social media pages. I’ve put together a guide to help you understand the benefits of chatbots, how they work, and how to build your own chatbot online for your brand.


Marketer’s Take: The bot was surprisingly effective yet fell short several times when queries like “Show me Blue Jeans” came with a canned bot response, “Sorry, I didn't find any products for this criteria.” Yet I know they sell “blue jeans”. Still, the bot was one of the best eCommerce bots I’ve seen on the platform thus far, and marketers should study it.
Human touch. Chatbots, providing an interface similar to human-to-human interaction, are more intuitive and so less difficult to use than a standard banking mobile application. They doesn't require any additional software installation and are more adaptive as able to be personalized during the exploitation by the means of machine learning. Chatbots are instant and so much faster that phone calls, shown to be considered as tedious in some studies. Then they satisfy both speed and personalization requirement while interacting with a bank.
Since 2016 when Facebook allows businesses to deliver automated customer support, e-commerce guidance, content and interactive experiences through chatbots, a large variety of chatbots for Facebook Messenger platform were developed.[37] In 2016, Russia-based Tochka Bank launched the world's first Facebook bot for a range of financial services, in particularly including a possibility of making payments. [38] In July 2016, Barclays Africa also launched a Facebook chatbot, making it the first bank to do so in Africa. [39]
However, as irresistible as this story was to news outlets, Facebook’s engineers didn’t pull the plug on the experiment out of fear the bots were somehow secretly colluding to usurp their meatbag overlords and usher in a new age of machine dominance. They ended the experiment due to the fact that, once the bots had deviated far enough from acceptable English language parameters, the data gleaned by the conversational aspects of the test was of limited value.
Tay, an AI chatbot that learns from previous interaction, caused major controversy due to it being targeted by internet trolls on Twitter. The bot was exploited, and after 16 hours began to send extremely offensive Tweets to users. This suggests that although the bot learnt effectively from experience, adequate protection was not put in place to prevent misuse.[55]
Earlier, I made a rather lazy joke with a reference to the Terminator movie franchise, in which an artificial intelligence system known as Skynet becomes self-aware and identifies the human race as the greatest threat to its own survival, triggering a global nuclear war by preemptively launching the missiles under its command at cities around the world. (If by some miracle you haven’t seen any of the Terminator movies, the first two are excellent but I’d strongly advise steering clear of later entries in the franchise.)
Chatbots are certainly the quickest and most cost-effective way to be able to connect with the largest group of audience available on a single platform viz Facebook. Higher engagement rate than emails this trend is here to stay for a long time if not forever. Good for you, now that you have a proper list of tools that can be used to build chatbots in a snap of a finger. It’s no more a rocket science formula to implement them and let the results surprise you for yourself.
There is a lot of hype surrounding chatbots, and they are quickly becoming a standard part of any digital marketing strategy. Chatbots bots are very versatile services, and when setup correctly, can help customers answer questions and fulfill an array of tasks. Chatbots may sound like an intimidating obstacle, but with the right preparation and guidance, they can become tools that help you monetize your social media pages. I’ve put together a guide to help you understand the benefits of chatbots, how they work, and how to build your own chatbot online for your brand.

The term Chatbot is closely related to chat bot and chatterbot. Chatterbot is more popular in relation to chatbot who talk a lot, and is not necessary very intelligent in processing the user answers. Chat bot is used by technical people who consider the word ‘bot’ as a normal term for ‘robotised actions’, and for them ‘chat bot’ is a special kind of bot. The term Chatbot is actually the most popular amongst these three terms and has the broadest meaning.
Previous generations of chatbots were present on company websites, e.g. Ask Jenn from Alaska Airlines which debuted in 2008[29] or Expedia's virtual customer service agent which launched in 2011.[29][30] The newer generation of chatbots includes IBM Watson-powered "Rocky", introduced in February 2017 by the New York City-based e-commerce company Rare Carat to provide information to prospective diamond buyers.[31][32]
In the early 90’s, the Turing test, which allows determining the possibility of thinking by computers, was developed. It consists in the following. A person talks to both the person and the computer. The goal is to find out who his interlocutor is — a person or a machine. This test is carried out in our days and many conversational programs have coped with it successfully.
Along with the continued development of our avatars, we are also investigating machine learning and deep learning techniques, and working on the creation of a short term memory for our bots. This will allow humans interacting with our AI to develop genuine human-like relationships with their bot; any personal information that is exchanged will be remembered by the bot and recalled in the correct context at the appropriate time. The bots will get to know their human companion, and utilise this knowledge to form warmer and more personal interactions.
NBC Politics Bot allowed users to engage with the conversational agent via Facebook to identify breaking news topics that would be of interest to the network’s various audience demographics. After beginning the initial interaction, the bot provided users with customized news results (prioritizing video content, a move that undoubtedly made Facebook happy) based on their preferences.
Increases sales, reduce costs and automates support—that what ChatFuel claims to come with. Qualify your leads and engage with prospects on a 24X7 basis. Automate sales or connect warm leads to a sales representative in a live chat. With ChatFuel, you can share content with the followers and subscribers while they interact with your brand over Facebook Messenger. This tool takes about 7 minutes to come up with a fully functional bot.
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