The word bot, in Internet sense, is a short form of robot and originates from XX century. The modern use of the word bot has curious affinities with earlier uses, e.g. “parasitical worm or maggot” (1520s), of unknown origin; and Australian-New Zealand slang “worthless, troublesome person” (World War I -era). The method of minting new slang by clipping the heads off respectable words does not seem to be old or widespread in English. Examples: za from pizza, zels from pretzels, rents from parents, are American English student or teen slang and seem to date back no further than late 1960s.
Of course, it is not so simple to create an interactive agent that the user will really trust. That’s why IM bots have not replaced all the couriers, doctors and the author of these lines. In this article, instead of talking about the future of chatbots, we will give you a short excursion into the topic of chatbots, how they work, how they can be employed and how difficult it is to create one yourself.
Marketer’s Take: The bot was surprisingly effective yet fell short several times when queries like “Show me Blue Jeans” came with a canned bot response, “Sorry, I didn't find any products for this criteria.” Yet I know they sell “blue jeans”. Still, the bot was one of the best eCommerce bots I’ve seen on the platform thus far, and marketers should study it.
A malicious use of bots is the coordination and operation of an automated attack on networked computers, such as a denial-of-service attack by a botnet. Internet bots can also be used to commit click fraud and more recently have seen usage around MMORPG games as computer game bots. A spambot is an internet bot that attempts to spam large amounts of content on the Internet, usually adding advertising links. More than 94.2% of websites have experienced a bot attack.
“There is hope that consumers will be keen on experimenting with bots to make things happen for them. It used to be like that in the mobile app world 4+ years ago. When somebody told you back then… ‘I have built an app for X’… You most likely would give it a try. Now, nobody does this. It is probably too late to build an app company as an indie developer. But with bots… consumers’ attention spans are hopefully going to be wide open/receptive again!” — Niko Bonatsos, Managing Director at General Catalyst
In this era of information, businesses are able to take advantage of social media platforms to aid communication between their brand and their customers. Such seamless connectivity allows for a more transparent business exchange between the brand and its consumers. Just a decade ago, direct consumer brand interaction was either relatively impossible, or lengthy and cumbersome at the best. Social media has since then bridged this gap.
But Zuckerberg is just getting started. And he is doubling down on his plan to monetize Facebook by delving into the foggy world of artificial intelligence (AI) in order to have computer software programs called bots, take over sales and customer service functions on Facebook's Messenger platform. This has profound consequences not only for Facebook’s bottom line, but for marketers as well.
Yes. Messenger bots are approved by Facebook before being made available inside the Messenger app so you can rest assured that they aren’t trying to steal your identity (or anything else). What’s more is a bot is tied to a Facebook page and a Facebook app making it all the more inconvenient to use for fraudulent activity. That said, don’t exchange private and/or personal information with a bot. Finally, because Messenger doesn’t support credit cards and purchasing just yet, anything you buy will likely be done via a browser with a bot aiding you so far as to place an order. If you want, you can always block a bot.