Talking to a chatbot can be a lot of fun, and if you have the desire, dedication and skills to create, maintain and manage your own chatbot, you can do it. Whether you choose a fully stand-alone “virtual companion”, or take on the challenge of creating your own web-based chatbot, there are several options available to you, the prospective new botmaster, for creating a new chatbot. Nevertheless, first of all you have to choose between a stand-alone chatbot application, and a web-based chatbot.
Need a Facebook bot? Well, look no further, as Chatfuel makes it easy for you to create your own Facebook and Telegram Chatbot without any coding experience necessary. It works by letting users link to external sources through plugins. Eventually, the platforms hope to open itself to third-party plugins, so anyone can contribute their own plugins and have others benefit from them.
What began as a televised ad campaign eventually became a fully interactive chatbot developed for PG Tips’ parent company, Unilever (which also happens to own an alarming number of the most commonly known household brands) by London-based agency Ubisend, which specializes in developing bespoke chatbot applications for brands. The aim of the bot was to not only raise brand awareness for PG Tips tea, but also to raise funds for Red Nose Day through the 1 Million Laughs campaign.
Companies and customers can benefit from internet bots. Internet bots are allowing customers to communicate with companies without having to communicate with a person. KLM Royal Dutch Airlines has produced a chatbot that allows customers to receive boarding passes, check in reminders, and other information that is needed for a flight. Companies have made chatbots that can benefit customers. Customer engagement has grown since these chatbots have been developed.
Other companies explore ways they can use chatbots internally, for example for Customer Support, Human Resources, or even in Internet-of-Things (IoT) projects. Overstock.com, for one, has reportedly launched a chatbot named Mila to automate certain simple yet time-consuming processes when requesting for a sick leave. Other large companies such as Lloyds Banking Group, Royal Bank of Scotland, Renault and Citroën are now using automated online assistants instead of call centres with humans to provide a first point of contact. A SaaS chatbot business ecosystem has been steadily growing since the F8 Conference when Facebook's Mark Zuckerberg unveiled that Messenger would allow chatbots into the app. In large companies, like in hospitals and aviation organizations, IT architects are designing reference architectures for Intelligent Chatbots that are used to unlock and share knowledge and experience in the organization more efficiently, and reduce the errors in answers from expert service desks significantly. These Intelligent Chatbots make use of all kinds of artificial intelligence like image moderation and natural language understanding (NLU), natural language generation (NLG), machine learning and deep learning.
Chatbots are used in a diverse fashion, across all verticals and on many different types of channel, e.g. websites, social messaging, etc. In business their application accelerated rapidly in 2019, leading Van Baker, research vice president at Gartner, to predict that: “By 2020, over 50% of medium to large enterprises will have deployed product chatbots."
Chatbots are services that mimic conversations with people in order to interact with your customers. Chatbots can be integrated with e-commerce platforms, allowing you to monetize your social media accounts and instant messaging profiles. All competitive companies must maintain a strong online presence, and chatbots are changing the way your audience interacts with you. They help you build an emotional bond with your customer, and because they are still new, building a chatbot now means a strategic advantage over the competition.
Pop-culture references to Skynet and a forthcoming “war against the machines” are perhaps a little too common in articles about AI (including this one and Larry’s post about Google’s RankBrain tech), but they do raise somewhat uncomfortable questions about the unexpected side of developing increasingly sophisticated AI constructs – including seemingly harmless chatbots.
Think of a message thread as the place where you connect and interact with your users. Build just one bot, and your experience is available on all platforms where Messenger exists, including iOS, Android, and web. It also removes the friction of your users having to download one more app, on top of all the apps they already have and may not use, given Messenger is now used by 900 million people every month.